United States 100 years brand EVERLAST (watch) to enter the China market

27 December 2011--The world's top sports and leisure brands EVERLAST's watches entered the watch market in Mainland China by the Shenzhen Municipal Science and Technology Co., Ltd. healthy mice IWC watch sole agent in China market development. This means that EVERLAST included in the Chinese market has been an important part of global strategy.

 EVERLAST brand has a long history, has been 101 years of history. In 1910, Everlast boxing sports and leisure brand was born in the Bronx, New York, USA. In 1919, Jack • Dempsey won the world wearing their heavyweight boxing champion, Everlast this fame, known as the "Warriors of choice" for many of the world famous persons who love boxing. • from the heavyweight boxing Jack Dempsey and middleweight champion Rey • Robinson to the undisputed middleweight champion Jermain Taylor and UFC heavyweight champion • Randy • Library Zhuo. EVERLAST with many stars took to the podium winner.

EVERLAST in the world has many loyal fans, many of them in various sports and movie stars. Hollywood star Sylvester Stallone, Eminem, Clint Eastwood, billiards star Jeanette Lee, South Korean star Lee Jun Ki, SJ member Kim Hee Chul, actor singer Simone, famous host David Wu and so will EVERLAST products as essential goods.

EVERLAST brand with a strong warrior ethos, which is attracting many consumers sought after stars and internal factors. "Excellent, dedicated, unique, trusted" brand spirit, with personality, style, lively design elements, making it a favorite of many young people.